The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism cover

The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism

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What if charisma could be taught?

For the first time, science and technology have taken charisma apart, figured it out and turned it into an applied science: In controlled laboratory experiments, researchers could raise or lower people's level of charisma as if they were turning a dial.

Pages 264 Pages
Published March 29, 2012
Publisher Portfolio/Penguin
Language English
ISBN 9781591844563
ASIN 1591844568
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